LAND ROVER EXPERIENCE SOLIHULL
Welcome to Solihull, the original home of Land Rover.
Dating back to the Second World War, the manufacturing facility was constructed on the 300-acre site to supply engines for planes, tanks and other vehicles. Today, the Solihull facility is still a driving force of automotive excellence in the heart of the United Kingdom.
RANGE ROVER DRIVING EXPERIENCES
Master world-first technology and trademark capability. The pinnacle of off-road refinement.
RANGE ROVER ONE HOUR EXPERIENCE
Price: £160 (up to two drivers)
Duration: 1 Hour
Feel the capability of a Range Rover come alive as you take on steep climbs, water crossings and purpose‑built obstacles designed to elevate your confidence. Guided by an expert, you’ll experience sophisticated off‑road systems in a calm sanctuary. A perfect introduction to the world of true Range Rover Experience.
RANGE ROVER THREE HOUR EXPERIENCE
Price: £370 (up to three drivers)
Duration: 3 Hours
Across three immersive hours, you’ll progressively tackle tougher terrain; rock crawls, water wading and adaptive cruise control that challenge your nerve and skill. Your expert coach will guide you through each feature, showing exactly how a Range Rover goes everywhere and fits in anywhere. It’s an incomparable way to experience the excellence of Range Rover engineering.
RANGE ROVER SIX HOUR EXPERIENCE
Price: £650 (up to three drivers)
Duration: 6 Hours
Spend a full day exploring the breadth of Range Rover capability through deep ‑water , over rocky climbs and across demanding off‑road challenges. With expert guidance, explore advanced driving techniques as the terrain intensifies. This extended experience includes lunch for two; the ultimate experience from start to finish.
RANGE ROVER YOUNG OFF-ROADER EXPERIENCE
Price: £160 (up to two young drivers)
Duration: 1 Hour
Perfect for budding leaders, this guided one‑hour session puts 11 to 17-year-olds behind the wheel of a dual‑control Range Rover Velar on grass tracks, gravel trails and gentle rocky paths. With an expert instructor and an accompanying adult, they’ll learn confidence, control and the basics of off‑road driving in a safe but exciting environment. Introduce them to the calm sanctuary of a Range Rover. Suitable for beginners within the approved age range.
DEFENDER DRIVING EXPERIENCES
Overcome every challenge and explore the essence of strength, durability and capability with Defender.
DEFENDER ONE HOUR EXPERIENCE
Price: £160 (up to two drivers)
Duration: 1 Hour
Explore the unstoppable character of Defender as you take on purpose-built obstacles that highlight its composure and toughness. With expert guidance, you’ll harness the reassuring capability and modern technology that make Defender a legend . A powerful first step into the Defender world.
DEFENDER THREE HOUR EXPERIENCE
Price: £370 (up to three drivers)
Duration: 3 Hours
Across three adrenaline-filled hours, push deeper into Defender’s capability across technical climbs, rugged tracks and water wading. Your instructor will help you harness Defender’s advanced systems as the terrain intensifies, showcasing why this vehicle is engineered to go further than most dare.
DEFENDER SIX HOUR EXPERIENCE
Price: £650 (up to three drivers)
Duration: 6 Hours
Embrace a full day of uncompromising adventure with Defender in its natural habitat. Tackle rocky ascents, deep ruts and water wading while learning advanced driving techniques from your expert coach. Includes lunch for two. This is the ultimate way to experience Defender’s unmatched durability and modern capability.
DEFENDER YOUNG OFF-ROADER EXPERIENCE
Price: £160 (up to two young drivers)
Duration: 1 Hour
Designed for courageous young drivers, this one-hour guided session allows 11 to 17-year-olds experience the thrill of driving a dual-control Defender 90 across grass, gravel and rough terrain. With an expert instructor supporting every step and an adult accompanying, it’s a safe and exciting introduction to vehicle control and confidence-building offroad fun. Suitable for beginners within the approved age range.
DISCOVERY DRIVING EXPERIENCES
Step into adventure together and embrace the ingenious versatility of Discovery.
DISCOVERY ONE HOUR EXPERIENCE
Price: £160 (up to two drivers)
Duration: 1 Hour
Discover just how effortlessly Discovery adapts to the world around you. Guided by an expert instructor, you’ll take on climbs, descents and technical obstacles that showcase Discovery’s smart capability and reassuring versatility. A perfect introduction to the confidence this family-ready SUV inspires in every environment.
DISCOVERY THREE HOUR EXPERIENCE
Price: £370 (up to three drivers)
Duration: 3 Hours
Across three immersive hours, tackle more challenging terrain as you explore Discovery’s breadth of ability. From rutted tracks to water wading and uneven surfaces, you’ll build genuine offroad skill with expert coaching. It’s the ideal way to understand the intelligent systems that make Discovery trusted wherever life leads you.
DISCOVERY SIX HOUR EXPERIENCE
Price: £650 (up to three drivers)
Duration: 6 Hours
Spend a full day uncovering the true depth of Discovery’s engineering. Navigate tougher trails, climbs, and water wading as your instructor helps refine advanced offroad techniques. With time to explore multiple terrains and lunch for two included, this experience reveals why Discovery has long been the benchmark for practical capability and family adventure.
WHAT TO EXPECT
Wade, crawl and climb around our purpose-built tracks, designed to simulate real off-road challenges, with your choice of a Range Rover, Defender or Discovery Experience.
PERSONALISED ITINERARIES
Whether it’s your first time going off-road or you want to practice a particular skill, we will tailor your session so that you get the most out of your time behind the wheel.
EXPERTLY GUIDED
Your dedicated expert will help you assess different terrains and obstacles, as well as how to configure the vehicle to overcome every challenge.
LED BY YOU
As your confidence grows, take the lead as you master every challenge. Need a little help? Your dedicated expert will be beside you all the way.
RANGE ROVER FACTORY TOURS
FACTORY TOURS
GROUPS AND CORPORATE EVENTS
Land Rover Experience Solihull provides a distinctive setting for corporate events, group bookings, and team experiences, bringing together modern meeting spaces, behind‑the‑scenes access, and dynamic driving challenges. Whether your goal is collaboration, reward, or inspiration, each experience is tailored to deliver meaningful outcomes in an unforgettable environment.
GROUP BOOKINGS
Located at the historic home of Land Rover, Land Rover Experience Solihull offers a truly immersive automotive experience in the heart of the UK.
Dating back to the Second World War, the Solihull site was originally constructed to produce engines for aircraft, tanks, and military vehicles. Today, it remains a centre of automotive innovation and manufacturing excellence, where some of the world’s most desirable and capable vehicles are built.
Guests can:
- Explore our purpose-built off-road driving tracks
- Experience the full capability of Defender, Discovery, and Range Rover
- Go behind the scenes to see vehicles progress from raw materials to road‑ready icons
To discuss how we can tailor the best experience for your group, get in touch today.
TEAM BUILDING
Our corporate team building experiences in Solihull are designed to challenge, inspire, and unite teams through unforgettable, vehicle‑based adventures.
Participants take on a series of dynamic driving challenges that place emphasis on:
- Communication and collaboration
- Trust and leadership
- Decision‑making under pressure
From precision driving manoeuvres to technically demanding off‑road routes, every activity is carefully crafted to develop problem‑solving skills and strengthen team bonds in a unique, high‑impact environment.
Whether navigating rugged terrain or working together to overcome obstacles, this is where real teamwork is forged. Ignite team spirit with curated convoy drives across multiple tracks in Defender, Discovery, or Range Rover.
CORPORATE EVENTS, VENUE HIRE AND MEETING ROOMS
Extend your experience with access to our flexible, fully equipped meeting and event spaces. Ideal for everything from intimate leadership sessions to large meetings, Land Rover Experience Solihull offers a refreshing alternative to traditional venues.
Enhance productivity and engagement by combining your meeting with:
- An off‑road driving experience
- A behind‑the‑scenes factory tour
- Curated group challenges on our tracks
Set against the backdrop of iconic British manufacturing heritage, Solihull delivers a corporate event experience unlike any other. Contemporary meeting spaces, exclusive factory access, and adrenaline‑fuelled driving combine to create events that are memorable, motivating, and truly unforgettable.
GROUP TOURS AND FACTORY EXPERIENCES
Discover the craftsmanship behind one of Britain’s most iconic brands with a Range Rover Factory Tour at Solihull.
Guided by expert hosts, your group will step inside the original Land Rover manufacturing facility to see how world‑class vehicles are assembled. Witness cutting‑edge technology working in harmony with time‑honoured craftsmanship at one of the most advanced automotive production sites in the world.
This exclusive group experience offers a rare insight into the innovation, precision, and heritage that defines the Land Rover name.
GET IN TOUCH
For any queries, please get in touch with one of our team.
Telephone: +44 (0) 247 536 8888, +44 (0) 121 700 4619
Email: solihull@landroverexperience.com
Address: Block 66, Lode Lane, Solihull, West Midlands, B92 8NW
What3words: frost.rift.enjoyable
Opening hours
Monday - Saturday: 08:30 - 16:30
Off road imagery captured at Land Rover Experience Centres under professional supervision and on dedicated land with full permissions. Terms and conditions apply.