• All-New Range Rover Sport to make its debut on March 26, 2013
• Land Rover's fastest, most responsive and agile vehicle to date
• Third model of the new Range Rover family launched in two years
• Ground-breaking live drive to be broadcast to global audiences
(MAHWAH, N.J.) - March 10, 2013 - The all-new Range Rover Sport will make its global premiere in a ground breaking live drive through Manhattan, on March 26. Land Rover's fastest, most responsive and most agile vehicle to date will be revealed to audiences around the world on the eve of the 2013 New York Auto Show.
The drive will take place on the streets of New York City. More Range Rover Sports are sold in New York than any other metropolitan area in the world. The Range Rover Sport is also the best-selling Land Rover product in North America.
In a first for Land Rover, the event will be broadcast live to global audiences via a dedicated microsite – landroverusa.com/newrangeroversport. Those registering on the site will receive a personal invitation to watch the live reveal on March 26 as well as exclusive content and information.
The all-new Range Rover Sport is the latest addition to the new Range Rover family of vehicles and the third Range Rover model to be launched in two years. It follows the launch of the acclaimed 2012 Range Rover Evoque and the all-new 2013 Range Rover.
John Edwards, Land Rover Global Brand Director, said, “The all-new Range Rover Sport takes the model to another level. It is Land Rover’s most dynamic vehicle yet and showcases the best of British design, engineering and technological innovation.”
Full details of the all-new Range Rover Sport will be revealed on March 26 at 7:30 pm EST.
Join the conversation on Facebook at: http://www.facebook.com/landroverusa or on Twitter via #NewRangeRoverSport.
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