Defender

CORPORATE NEWS

Land Rover Defender: your favourite car


Gaydon, Warwickshire, 22 October 2009

The Land Rover Defender has been voted the readers' 'Top Choice' in this year's Reader Awards ahead of over 200 other vehicles.

We are delighted that the Defender has been recognised by What Car? readers as their favourite car. This just highlights the fondness that our customers still have for the iconic vehicle, whose roots date back to 1948.

The Land Rover Defender is a symbol of our 4x4 heritage and it plays a vital role in the lives of thousands of customers from all corners of the globe that buy one each year. Farmers, aid-workers, NGOs and explorers the world over value Defender's versatility, its extraordinary strength, robustness and capability. The unique combination of these attributes helps account for the model's exceptionally high levels of customer loyalty.