Arjeplog is renowned for its bracing temperatures, epic frozen lakes and daring off road opportunities. Jaguar Land Rover’s ice drive experience 2017 will give you the chance to learn, under professional instruction, how to tackle some of the finest, and harshest, rural tracks on the Earth.
Arjeplog is much more than sweeping views and snow-dusted grace, it is also the home of our Nordic test centre, where we push our dynamic fleet of vehicles to the limit. We actively seek out the fiercest and most untamed environments on the planet, and for that very reason, we’re bringing the 2017 ice drive experience to Sweden.
Our dedicated and professional instructors are second to none with years, and in some cases decades, of off-roading experience. With them you'll take on all manner of wild terrain and sub-zero conditions, learning to work as one with your vehicle to fully appreciate the levity of arctic ice and snow.
A fleet of our leading vehicles - all with inbuilt traction control - will be at your full disposal, to make sure you can fully appreciate our eclectic bill of all-terrain cars.
If you're passionate about Classic vehicles, our new Classic Ice Drives programme promises to delight. From our Arjeplog test centre, you can also experience Land Rovers from our heritage collection in awe inspiring surroundings
More than the drive
Every year, guests join us from around the world to experience some of the most unforgettable and unique driving conditions. But ice drive is about much more than a compelling time behind the wheel.
A warm welcome and professional service goes without saying, while our local Land Rover Experience team will ensure there's time to soak in Arjeplog's raw beauty in all its natural glory.
BOOK ADVENTURE TRAVEL
See some of the world’s most iconic destinations from behind the wheel of a Land Rover
DOWNLOAD A BROCHURE
Download an Adventure Travel brochure
BOOK AN EXPERIENCE DAY
Book a Land Rover Experience to put Land Rover through its paces.
BOOK A TEST DRIVE
Arrange an on-road test drive through your nearest Retailer